Unlocking your product's potential
Client
Freelance
Service
Brand identity, Consumer information and Shelf appeal
Year
2017 - Present
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Introduction
Packaging design is one of the most captivating aspects of graphic design. It's where market research, competitor analysis, and understanding your target audience all come together to create something truly impactful.
Effective packaging design differentiates your product on the shelf, grabbing attention and sparking interest. It's also a key element of your brand identity, conveying respect for your customers and the value you place on your product.
See some examples of my packaging designs below.
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What I did
Effective packaging design demands collaboration. I work closely with your sales and marketing teams to understand your brand identity and target audience. We leverage competitor data and market analysis to ensure your product stands out. After collaboratively developing buyer personas, I create a mockup prototype for your initial review. We'll then refine the design based on your feedback until you're satisfied with the final product.
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